GLowforge brand

A smattering of projects from my 2+ years as Glowforge's primary copywriter

Redesign of main product page following Glowforge Aura launch

Worked closely with CEO, VP of Marketing, and Creative Director to redefine how we message Glowforge's main values following the successful launch of a new laser.

Marketing Emails

Long form, promotional, short, sales, customer support — emails galore.

Paid social ads

Glowforge Voice & Tone Guidelines

Compiled & audited brand guidelines from several legacy documents into one essential resource that included naming conventions, taglines, trademarks, brand terms, grammar style guidelines, and voice tones that make up the Glowforge brand.

(I ended up being affectionately known as "the keeper of Brand Voice")

Glowforge Livestream